As one of Perth's OG brow tattoo artists, Hayley has been fixating over brows since 2016. As her skills evolved over the years, so too did her business.

Now offering lip tattoo & skincare treatments alongside her legendary brows, she knew it was time to rebrand from her former name "Brow Fixation" to something that better communicated all that she is now about.

As someone with a neuro-spicy brain, who loves to have a laugh and really connect with her clients, Hayley wanted to create a brand look that reflected this. A look that stood out from others in the industry and also aligned with the warm and welcoming vibe she creates in studio.

She also wanted a website that would engage visitors, build connection and have them fixated on her business before they even book.